摘要：近年来，长江三角洲地区的大部分用工企业都面临着农民工频繁跳槽的问题,这个问题会造成企业各方面资源的极大浪费，更使企业无法进行有效的人力资源储备,使企业的生产经营遭受阻碍。企业必须通过制度的改革和管理的创新来消除这一问题对企业造成的负面影响。

　　　由于时代的进步和社会的发展，“新生代”农民工出现在了经济比较发达的长三角地区；由于“新生代”全新的工作和生存理念，造成了该地区农民工频繁跳槽的现象；由于该地区企业落后的人力资源管理制度，农民工频繁跳槽的问题迟迟不能解决。针对“新生代”农民工热衷于追求个人目标以及注重发展的特点，企业简单的人事管理方法已经无法实现适应“发展”的人力资源规划的功能。所以，如何将企业对农民工的管理从传统人事管理升级为现代人力资源管理成为了本文重点讨论的问题。

　　　本文将应用文献综述和案例分析两个方法进行研究，分析农民工不断跳槽的成因，针对“新生代”农民工的特点，得出适应企业和农民工双方利益的人性化的企业人力资源管理方案，同时解决企业对农民工的管理从传统人事管理升级为现代人力资源管理的问题。

关键词：新生代；农民工；人力资源；跳槽意愿；管理升级

Abstract：In recent years, most of the enterprises in Yangtze river delta area are faced with the problem of frequent job-hopping among migrant workers. This case will cause the waste of enterprise resources, and make the enterprises can't carry on the effective human resource reserves. It will make the production and operation of enterprises suffer obstacles. Enterprise must eliminate the negative effects to the enterprise from the problem by the reform of system and the innovation of management. 

　　　Due to the progress of The Times and the development of the society, "new generation" migrant workers appear in the economically developed Yangtze river delta region; Due to the new work idea and new survival idea of "new generation", the phenomenon of frequent job-hopping among migrant workers in this area happens; Due to the backward of the enterprise management system of human resources in the area, the problem of frequent job-hopping migrant workers can't be solved for a long time. In view of the characteristics that "new generation" migrant workers enthusiasm for the personal goals and pay more attention to development, simple personnel management method has not to implement the human resource planning functions. So, the question that how do the management of the enterprise for migrant workers turn from the traditional personnel management to the modern human resources management became this paper 's mainly discussed question. 

　　　This article will take the method of the literature review and the case analysis to analyze the causes of the constantly job-hopping among migrant workers.Aiming at the characteristics of "new generation" migrant workers, reach a management solution that both adapt to the interests of  the enterprise and the interests of the migrant workers, and solve the problem that management of the enterprise for migrant workers turn from the traditional personnel management upgrade to the modern human resources management problem.

Keywords: The New Generation; Migrant Workers; Human Resources; Willingness of Job-hopping; Enterprise Management Promotion