XX市成人体育培训市场发展现状调查研究.doc

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摘要:随着知识经济时代的到来和人们对体育消费观念的转变,楚雄市的体育培训市场将会迎来历史性的发展机遇和更加广阔的发展空间。加快体育培训市场的发展,是繁荣和发展楚雄市体育产业的迫切要求,加强体育培训市场的研究将为楚雄市跨世纪体育产业战略目标的实现提供有力的支持。本论文在了解现状的基础上,结合楚雄市发展现状,运用文献综述法、访谈法、问卷调查法以及实地调查,对楚雄市的开发区和老城区成人体育培训市场的发展现状进行调查。其中包括市民对体育培训的参与情况、参与培训的市民的职业、爱好、消费水平以及培训场所的场地、规模、师资力量的调查。通过调查得知楚雄市成人体育培训市场发展较快,但是市民的消费意识、爱好以及培训机构的场地、规模,师资力量和管理制度在很大程度上制约了培训市场的发展。因此,加快经济建设,提高居民的收入水平,改变市民的消费意识同时改善体育培训机构的管理,扩大场地规模,加强师资力量,提高教练的综合素质和专业水平是推动和完善楚雄市成人体育培训市场发展的重要保证。本论文在了解现状的基础上,结合楚雄市发展现状,提出问题进行分析得出解决方案,希望能为实施加快楚雄市成人体育培训市场快速和谐的发展提供一定的依据。

关键词: 体育培训;成人;现状调查

 

ABSTRACT:With the era of knowledge economy and sports consumer attitudes change, Chuxiong City sports training market will usher in the historic development opportunities and a broad space for development. Accelerate the development of the sports training market, prosperity and development of sports industry in Chuxiong City, urgent requirements, enhance sports training market will Chuxiong City's cross-century sports industry to achieve strategic objectives to provide strong support. This subject on the basis of understanding of the status quo, the status quo of the development of Chuxiong City, using the method of literature review, mathematical statistics, questionnaires, and visits the investigation, the development status of the development zone and the old city of Chuxiong City adult sports training market survey. Including public participation in sports training, involved in training members of the public career, hobbies, level of consumption, as well as venues for the training venue, the scale of teachers of the investigation. Chuxiong City adult sports training market through the investigation that the rapid development of consumer awareness of the public, hobbies, and the venue of the training institutions, the scale, teachers and management systems to a large extent restricted the development of the training market. Therefore, to accelerate the economic construction, improve the income level of residents, to change public awareness of the consumer while improving the management of sports training institutions to expand the site scale, strengthen the teaching staff to improve the overall quality and professional standards of the coach is to promote and improve the Chuxiong City adult sports training market an important guarantee of the development. The subject on the basis of understanding of the status quo, combined with the development status of Chuxiong City, ask questions, to analyze the obtained solution, hoping to speed up the rapid and harmonious development of Chuxiong City adult sports training market to provide a basis for the implementation.

Key words: physical training; adult; Survey

 

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